Think Leadership Ideas

Grow Your Top Line





Critical Questions About Increasing Your Top Line


Understand Customers

What extra steps are you taking to understand what your customer needs in today’s environment?

Seize Opportunities
Are you prepared to take advantage of opportunities this tough market offers? (e.g. to gain market share?)

Know Your Biz
Do you know your profit zone? (i.e. do you know which products and services actually add to your bottom line?)

Focus, Focus, Focus
Are you focusing efforts externally on your market or internally on your organization?

Align Everything
How aligned is your sales compensation plan with current realities, profitability, and positive cash generation?

Make Everything Count
How are you assessing what marketing efforts, people, processes, profit centers, even customers, are marginal? What are you going to do about it?

Excel at Leadership
How are you engaging employees so everyone in the company is a salesperson?

See panel presentation The Good, the Bad, and the Ugly of Doing Business In Today’s Economy: Increasing Your Top Line

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